DB Foods announces WeightWatchers partnership to launch chilled and frozen proteins in the UK
DB Foods, the UK’s leading independent wholesaler of meat, poultry, game, deli and sundry supplies, is proud to announce a new partnership with WeightWatchers, the global leader in science-backed weight management.
Under this licensing partnership, DB Foods will introduce WeightWatchers-branded ready-to cook protein products to the UK market. The range, featuring only the highest quality produce, will include chicken, lamb, beef, pork and game, available in both chilled and frozen formats.
The first phase of the range will launch in Ocado from April 2025, featuring ready-to-cook pre-seasoned chicken dishes (fajita chicken strips, naked katsu chicken breasts, hunters chicken) and lean and low-calorie sausages (pork and chicken), packed full of flavour and designed for both WeightWatchers members and those seeking healthier meal solutions to hit their nutrition goals.
“At WeightWatchers, we are committed to making healthy eating easier and more accessible for everyone,” said Scott Honken, Chief Commercial Officer at WeightWatchers. “This partnership with DB Foods allows us to bring high-quality and nutritionally balanced protein options to consumers in the UK. By expanding our product offerings, we are providing more ways for individuals to make informed, health-conscious choices that fit seamlessly into their daily lives.”
“Protein plays a vital role in a balanced lifestyle, especially for those on a weight health journey,” said Graeme Clapp, Commercial Director at DB Foods. “It strengthens body tissue, provides energy, and aligns with WeightWatchers science-backed weight management program, making it an excellent choice for members and health-conscious consumers alike.”
With over three decades of expertise in sourcing premium protein products, DB Foods is uniquely positioned to bring this partnership to life. “Following investment of over £3m in our state-of-the-art development and processing facilities last year, partnering with WeightWatchers is a natural step in expanding high-quality, nutritious protein options for UK consumers,” added Graeme.
Throughout 2025, DB Foods will continue to develop and distribute a variety of innovative WeightWatchers branded protein products for retail, making it easier than ever for consumers to enjoy delicious, convenient meals that support their health and wellness goals. All products will be expertly seasoned and packed with flavour and nutrition, designed for easy home preparation.